OTHER NEW BUSINESSES
Edelsten commenced an innovative service providing movies to hotels called Video Cinema Pty Ltd. This was the first time in Australia that movies could be watched by patrons in hotels in Australia.
The fitness revolution had not yet begun but Edelsten could clearly see that weight control and fitness would become major elements in society health. He took over the John Valentine Health Club chain and expanded the fitness centres to new locations. They were glamorous, upmarket centres, with pools and gymnasiums.
Edelsten then took over another underperforming group of weight loss centres in Sydney and Melbourne and became an expert in the Protein Sparing Modified Fast weight control program [refs from website].